The case for pluralistic studies of public relations : rhetorical, critical, and systems perspectives / Elizabeth L. Toth
The wrangle in the marketplace : a rhetorical perspective of public relations ; Critical perspectives on public relations / Robert L. Heath
Toward the philosophy of public relations / Larissa A. Grunig
Crisis management and the "paradigm case" / David M. Berg and Stephen Robb
Perspectives on public relations history / Ron Pearson
Public relations and public policy : the structuration of dominance in the information age / Oscar H. Gandy, Jr.
The corporate person (re)presents itself / George Cheney
Corporate communication and control / Charles Conrad
The automic power industry and the NEW woman / George N.G. Dionisopoulos and Steven R. Goldzwig
Trade associations : whose voice? whose vice? / James S. Measell.
Smoking OR health : incremental erosion as a public interest group strategy / Celeste Michelle Condit and Deirdre Miora Condit
White knights, poker games, and the invasion of the carpetbaggers : interpreting the sale of a professional sports franchise / Nick Trujillo
The environment and the oil company : a semiotic analysis of Chevron's "people do" commercials / W. Marc Porter
"The decision is yours" campaign : Planned Parenthood's character-istic argument of moral virtue / Denise M. Bostdorff
Visions of critical studies of public relations / Robert L. Heath.