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The reputation game: the art of changing how people see you
The reputation game: the art of changing how people see you
Author
Younger, Rupert
Publisher
Oneworld Publications
Publication Date
2017.
Language
English
Book
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Table of Contents
From the Book
Part I: Reputation strategies. The rules of the game
Behaviours
Networks
Narratives
Part II: Reputation in practice. Managing crisis
Advanced techniques
Legacy
Conclusion.
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Subjects
Subjects
Public opinion
Reputation
Success
Success in business
More Details
Contributors
Waller, David
author
ISBN
9781786070715
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